I keep seeing the word “hello” written in helvetica. I must admit, I do think it looks slick but I’m starting to see it too much. Right? Or maybe I’m not seeing it enough 🙂 The last company is definitely trying too hard.

If you get a chance, check out this great documentary that focuses on one of the most popular fonts of our time, helvetica.

Submitted by: Fabian Manzano
tqs / design